Attracting Homeowners to New Developments

Single family homes, condos, apartments, and mixed-use developments are popping up all over the Carolinas. There is no shortage of options. So how can developers and builders make their communities more attractive to homeowners? To start, partnering with a reputable property management group like Kuester can help.

Property managers can support operations from the very beginning. They can be a valuable resource for developers in determining how to design the community, what features to include, what the aesthetics will be, and what rules and regulations should be put in place. As the community grows, the property manager can support transitions and ensure things flow more smoothly. Here are some factors builders and developers may want to consider:

Homeowner Interests: What are buyers looking for in their next home and neighborhood? What sets your community apart from the one down the street? Property managers work with many different communities. They interact with HOAs, homeowners, and realtors and can provide insight into what current and lasting trends have been. In addition, they are a great resource when it comes to desired amenities and the benefits and challenges of these features.

Organization: This is a key part of development. Property managers can help developers and builders start putting plans in place for how the community will be organized and run. They can support financial planning, budgeting, policies and procedures, and governance. It can also be beneficial to have a professional team ensuring these documents are compliant with current standards and align with effective community management.

Communication: As homes are completed and residents begin moving in, property managers can help coordinate communication. This includes maintaining up-to-date contact information, distributing essential information, providing welcome packets, and supporting promotion of the community and its amenities.

Putting all of these pieces in place can create more attractive, cost-efficient communities that homeowners are excited to live in. Strategic planning can help create a community with its own unique identity that has desirable amenities, attractive landscaping and architecture, and reasonable fees that support positive growth and upkeep.

Before choosing a property management company, do your research and ask questions about short- and long-term services available. Find out what other communities they support and the impact made. What does the company bring to the table and what makes it stand out from the competition? Choosing a strong property management company from the start can set the community up for greater success as it transitions from developer control to HOA control. Contact Kuester today to learn more about how we partner with builders and developers.

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Bryan Kuester

Bryan Kuester

Bryan is the CEO of Kuester Management Group. He has over 15 years of managing community associations throughout North and South Carolina.

His specialties include Community Association Management - maintenance, budgeting for operational and reserve funding, long-range planning, covenant enforcement, amenity management, onsite management, large scale management.